Question 01
The Reframe
Does this show me a familiar problem in an unfamiliar way?
The diagnostic signal
- A shift in perspective, not just new information
- The moment you see something old with new eyes
Five diagnostic questions for professionals who want to evaluate — and design — presentations that make a difference.
We've all sat through talks that were informative, polished — and forgotten by the time we reached the exit.
The Five Diagnostic Questions are a way of looking more closely at what makes communication genuinely valuable.
And they aren't just for evaluating other people's presentations. Use them to question, shape, and strengthen your own talks, pitches, and presentations.
This is for you if you:
Each question opens a different dimension of what makes professional communication work — and gives you a different way of looking at a speech, presentation, or pitch.
Does this show me a familiar problem in an unfamiliar way?
Is expertise serving the argument — or just on display?
Can I name ONE idea I'm carrying with me?
Am I thinking with the speaker — or being told what to think?
Am I different — clearer, more capable — than I was before?
Five questions — each with a clear diagnostic purpose. Together, they give you a structured way to look at professional communication.
Apply the questions to speeches, presentations, pitches, and other forms of professional communication.
Leave with a reusable method for evaluating communication and for building your own presentations with intention.
The Five Diagnostic Questions is currently in development. If the idea sounds useful to you, register your interest and I'll let you know when the first session is scheduled.